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SONY Computer Entertainment Europe (SCEE) announced today that, in
addition to the extensive line-up of games, the first 500,000
purchasers of PLAYSTATION3 who registered
on the PLAYSTATION Network would receive a Blu-ray disc movie of
Casino Royale, starring James Bond newcomer Daniel Craig.
Casino Royale, which has already grossed more than $560
million at the box office worldwide, and has established itself as
the most successful “Bond” film of all time will debut on a 50GB
dual-layer Blu-ray disc encoded in MPEG-4 AVC. With a ground
breaking collection of added-value features in 1080p High-Definition
visual quality, and with uncompressed audio features for the best
possible audio experience, Casino Royale not only
demonstrates the exceptional visual quality of Full 1080p
High-Definition movies on Blu-ray disc, but is the perfect vehicle
to highlight the broader entertainment credentials of the
PLAYSTATION3 system.
Explaining the offer, Darren Carter, VP Brand and Consumer Marketing
said, “The PLAYSTATION Network unlocks the broad range of
interactive entertainment features of PLAYSTATION3. It’s easy to set
up, offers free online gaming, has great tools for staying in touch
with friends and family, and includes a wide variety of content for
download through the PLAYSTATION Store.”
“All this, and more, will enable users to experience a whole new
world of interactive entertainment, and that is why we are offering
the phenomenal incentive of Casino Royale, on Blu-ray disc,
to PLAYSTATION3 owners who register on the PLAYSTATION Network.
Casino Royale not only makes the most of the features and
capabilities of the Blu-ray format, but is one of the most exciting
and entertaining movies to debut on Blu-ray this year.”
This announcement comes as little shock, as SONY made a similar move
when launching the PSP in Europe. Early adopters who registered
their PSP system online received a free copy of Spider-Man 2
on UMD. |
